Tag Archives: language

Corporate Buzzword: The perception of you is…

A certain manager at my office has introduced a number of new corporate buzzwords and my favourite at the moment is “The perception of you is…”.

Let’s analyse this a little:

  • I’m not willing to tell you directly what I think of your performance
  • I’m trying to soften the blow and make it seem less personal
  • I’m trying to set goals for you without taking ownership of those goals
  • I’m not willing to make this a two-way conversation where I am also a part of the success or failure in that perception
  • I don’t want to make this a two-way conversation about your perception of me

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